Today was a big day for Google, Bing, Twitter and Facebook

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To quickly recap:

Bing announced they have made a deal with Twitter AND Facebook to pull their updates into the SERPS (search engine results pages).

Hours later Google announced they too have a deal with Twitter and will be delivering Tweet feeds in the SERPs.

This is exciting and interesting and it confirms one thing: SEO (Search Engine Optimization) and Social Media are partners in your success. You shouldn’t neglect either.

No one knows exactly how this is going to play out yet but we’ve all started preparing for it already. Off the top of my head, here are some tips to help you prepare.

Since we don’t know how they will sort through the massive volume and pick the tweets to return in the results, we don’t know exactly how to give our tweets the best shot at getting picked up.

Let’s look at a little logic and a little Google knowledge.

They like history and they like quality. They also like volume.

So, get an account now if you don’t have one already. Get as much history in as you can. Accounts that have been around longer with more tweet history (and more followers) may fare better. (PLEASE don’t go overboard – the last thing we need is people to start keyword stuffing mass volumes of tweets).

Tweet often but keep it natural – and tweet quality. Tweet when you have something to ask, share or teach.

Use keywords – but don’t stuff with keywords. If the tweets are about your industry, you should be using keywords naturally anyway.

If you are going to retweet your messages at different times of the day to be more likely to catch your audience, make sure you vary them a little bit (and again, don’t go overboard).

Use links in your tweets back to your site (to relevant content on your site) and share the link love – link to other quality sites out there. Make sure you use your keyword in your bio and if you are just setting up your username, maybe in your username too? This may or not help. Again, I must say – do not stuff keywords anywhere – not in tweets, not in your bio, not in your username.

This is a good thing, but if people abuse it and bring the overall quality of Twitter down, we will all be sorry.

If you have a feed that sends your tweets to Facebook, or your Facebook status to Twitter, you may want to consider turning it off. If you have the same message in both places you are missing an opportunity for Bing to pick up both. If they are unique, you have 2 chances to get in there!

So, get tweeting and Facebooking! It’s going to be a fun ride!

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Jennifer Horowitz, Dir. of Marketing for http://www.EcomBuffet.com, has written a book on SEO and has been published in many SEO & Marketing publications. She is the editor of Spotlight on Success: SEO & Marketing newsletter. Over the past 10 years Jennifer’s expertise in marketing & Search Engine Optimization has helped clients increase revenue. Follow Jennifer and stay current on SEO, marketing, social media & more. http://twitter.com/EcomBuffet

Twitter we’ve all heard about this phenom thingy. What is Twitter exactly, how do you use it properly and why the hell should you most certainly be using it in the real estate or any other industry on the planet?

For starters as of today…

Twitter is already the 36th most visited website in the world and climbing fast according to Alexa.com, I expect it to hit top 20 website by the end of the year or higher. That s a pretty good reason to get yourself on there and benefit from the immense traffic on the site.

Next Twitter is estimated to have 100 million members possibly by the end of 2009.

Over HALF of all Twitter members are age 35 or older.

Over 51 of Twitters make over $60,000 a year.

Twitter is NOT MySpace or Facebook, or what I call the teeny bopper and booty call sites.

Twitters are mostly professionals, business owners or at least wanna be business owners.

63 of users have college and/or graduate school degrees or attended.

76 of Twitter users have wireless internet.

What this means to people in the real estate or any other industry? These Twitters are highly educated, high tech and affluent buyers that can and will need your services someday soon.

Next why Google will for sure buy Twitter this year I believe, because of the REAL TIME search capabilities.

What does that mean you may wonder?

Unlike Google where you type a keyword phrase in and on first page you usually get a lot of spam sites, articles, press releases, article directories and things not related to your search.

With Twitter if you put in say real estate Austin Texas , you will instantly see who in the world at that EXACT time or at least in the last few hours has been talking about real estate in Austin Texas.

You then can join that conversation, send those people a direct message on Twitter, maybe refer them to someone, follow them on Twitter to build a relationship with them, answer there question or direct them to your blog or website for more info.

It’s basically like these people are raising their hands waiting for you to help them. This is why you should be spending hours on Twitter daily, yes hours no kidding.

This is the TRUE POWER of Twitter, that s never been seen before in the marketing, sales and business world.

Twitter also helps you build your incoming links to your personal or business blog and website for free. The more followers you have and tweets you do, the more incoming back links you will generate to your sites. More links = more traffic = higher search rankings more the keywords your going for = more $$$ for YOU!

Wikipedia states: Twitter is a free social networking and micro blogging service that enables its users to send and read other users updates known as tweets. Tweets are text based posts of up to 140 characters in length which are displayed on the user s profile page and delivered to other users who have subscribed to them (known as followers).

So like a regular blog that you may have on ActiveRain, Wordpress or Blogger. You can build your personal brand in your niche, you can grow and show your expertise in your field, you can help educate and inform potential prospects on your Twitter profile.

These are just a few reasons why you must have and use daily a Twitter account, to stay competitive or have the edge over others in your real estate or any other niche.

Ben Jordan is the founder of: http://www.mobileaustinnotary.com. Mobile Austin Notary a Texas notary and Texas loan signing agent company that covers the entire state of Texas. Rated as one of the top: http://www.mobileaustinnotary.com. Austin Texas Notary service providers because of their Texas sized customer service, use of cutting edge technology and vast experience.