Marketing and social media go hand in hand like peanut butter and jelly. It really is as if one is just not as good if the other one isn’t there. Who cares about spending zillions of dollars on television advertising or ads in the news media when you can go online and pretty much market your product and/or service for free? Look at microblogging services such as Twitter for example. These are sites in which people have the foresight to create profiles for their business, stick a link in the profile and wait for the money to just fall out of the sky. It doesn’t quite work that way.

One thing that marketers and regular Joe s need to keep in mind is that marketing and social media on the Internet are different. It takes a little more leg work than you would think to get your product seen and then pursued by others. Let s take Twitter to start with. Twitter is great for sending out short bursts of messages to hundreds upon thousands upon millions of people. Obviously, you want your message to have meaning so that people will be inclined to respond to it. The main thing here is “talking” to other people. Anyone can slap up a quick 140 character phrase or blurb that links to their latest blog post or which markets whatever it is that they re trying so desperately to sell. It doesn’t mean anything though unless you engage other people. For example, if you see someone having a conversation about the weather, respond to them and maybe strike up a conversation about it.

Social Media can be (and is) an extremely valuable tool to help you grow your business as well as introduce you to a network of friends and colleagues who are in the same niche as you. Recently, there have been stories of those who have used

social media networks

as a means to land jobs with various companies, etc. Social media can also be great or not so great for your business. What do I mean by “not so great”. Well, in social media, you are dealing with people who may or may not have tried your product before and didn’t like it. Because you have no control over who reviews your product online, someone can post something on

Twitter

, for example, saying how other people shouldn’t use your product for various reasons. In this case, you would have to do a little damage control to get the situation resolved.

On the other hand, social media can be great for your business. If people like what you have to say and you are doing a good job marketing it, then they will be more than happy to write glowing reviews of your product or service for others to see. Remember, social media is about getting exposure as well as building meaningful relationships with others who will reciprocate. It is also a great way to find out about the latest things that are going on in your field. For instance, I often find out about things on Twitter before the news even releases the information!

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Twitter has become the newest source of web traffic for most internet marketers simply because a lot of people are using the service. A social networking site with a twist, Twitter works by allowing people to connect with others all over the world by posting updates made out of 140 characters and in 1 3 sentences depending on how many letters and spaces are used in every update.

Going back, a lot of internet marketers are gaining traffic through Twitter simply by following people’s profiles, creating new relationships, and of course promoting and monitoring their businesses through the network.

If you have an online business, for example, and are using Twitter to bring more people into the website, it is important that you know how to significantly get more twitter traffic in order to be able to increase your business’s reputation online.

So how does one get more twitter traffic without having to spend a lot of money on online resources and tools? Here are a few easy steps to do so:

• After signing up and making your own Twitter account, choose an interesting theme for your profile and start following others who may have the same interests as you do. Twitter is basically a social networking website, so start by building your own micro blogging network.

• Once you are able to follow a certain number of people, 50 to 70 of the people who follow you will instantly follow your updates as well. Make sure that after gaining a few twenty followers, you start updating at least once or twice a day to give them an idea of what you’re trying to discreetly market to them.

• Make sure that you begin adding more content from your other websites, especially from major social networking sites like Facebook, Flickr, or Digg to keep your updates interesting for your followers. The more updates, the more your followers will begin to find interest and communicate with you.

• Submit your Twitter URL to the top 10 or 20 search engines in the World Wide Web in order to be indexed on their search pages. This is to get more twitter traffic by using keywords that will match people’s searches to your Twitter profile. You may have what other people need such as certain products and services, so take this as an opportunity to boost your site’s traffic rates through Twitter.

• Lastly, you should add other kinds of content instead of merely text updates to grab the attention of your followers and Twitter friends. Show them YouTube videos or pictures that will instantly catch their eyes so that they will recommend your Twitter profile to others. Once your followers increase in number, that’s the time you begin easing content of your own.

Twitter has made social networking and internet marketing a whole lot more interesting and interactive for people, so this may be your ticket to gaining more sales and increasing one’s reputation as an online seller through many updates and online conversations throughout the network.

Ready to learn how to build a HUGE profit making twitter network? Go
http://www.tweetblogging.net
- Also, follow me on twitter at: http://twitter.com/tweetbloging